Award-winning Digital Marketing & PR Agency in Singapore/Asia

Category: Human Capital Page 1 of 5

Human capital areas, including human resource management (HRM), human resource development (HRD), recruitment, etc. Learning technologies such as web-based training (WBT), will be included in this category.

Medical Doctor's Stethoscope and syringe

Crises, Jobs and Abusers – the COVID-19 crunch

A crisis like COVID-19 is like no other. Unlike the Global financial crisis in 2008 or the SARS crisis earlier, this COVID-19 has literally killed entire industries that were previously thought to be invincible, like aviation. From expecting a shortfall of over 200,000 pilots needed for the next few years and an abundant order of jets from leading jet makers like Boeing and Airbus, suddenly planes and crew are all grounded, worldwide!

flying on a jet plane, passenger, flight, global citizen

Generation flux – From full-time to hybrid staffing models

Some young friends started hunting for jobs after graduation, and noticed that there seem to be more and more part-time or contract jobs, rather than outright full-time offerings. They are of course worried.

Immersive training - inside a realistic Boeing B737NG flightdeck

Transformative communication – beyond public relations

The PR industry is facing an upheaval, primarily due to the decline of mainstream media, where traditional media channels such as newspapers, magazines, and broadcast stations are facing dwindling subscribers in this side of the world. To counter the decline, some media has adopted a “gated content” philosophy, while consolidation continues to happen.

Modern HD filmmaking and hybrid photography gear

Video for self-directed learning

Why use video for self-directed learning? Let’s find out.

Japanese tea ceremony

4 Tips for young marketing, advertising and PR upstarts

So you’ve got your new diploma/degree, and is raving for a high-paying, high-flying job in marketing, advertising, or public relations. What’s next?

football game

Talent management – biting divas or team players?

Recently, the world media was abuzz about a certain footballer who bit another on the soccer field, and seemed to have gotten away with it. After all, he has done that a couple of times before, and was never permanently barred from playing professionally (i.e. getting big paychecks).

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