These days, top and middle management crave, yes, crave for data and reports. For publicists, the measure of their success seems to be drilled down to reports – the prettier, the thicker, the better.
Tag: communication Page 1 of 2
Crises are plaguing many organizations today, from governments, corporations, institutions, non-profits, smaller entities, and even individuals.
One of the hallmarks of leadership is to have immersive experiences that you can relate to personally, and then nuancing them to help develop your own people working with you. However, short of being hands-on on every single task, what are some of the options for gaining such experiences, especially for an emerging leader, a leader in training, or even a leader already entrenched in the field but placed in even more challenging environments?
Digital is no longer the shining new toy in marketing. It has been around long enough. According to the Ambition Q3 2017 figures, there is a big demand for digital marketing expertise. This shows a maturing industry where digital marketing is creeping downwards, to be the new baseline.
(Seamus Phan, creative director, contributed this on LinkedIn recently).
I have been on all 3 sides of the public relations equation, as a client, as a journalist, and as an agency practitioner. And having been in the industry since the 1980s, I have seen my fair share of the evolution of the communications field.
A political leader was seen doing something that seemed rather humble. However, my initial admiration for the leader evaporated when I realized it was a stunt for an election campaign.
