Award-winning Digital Marketing & PR Agency in Singapore/Asia

Tag: communication Page 1 of 2

planeflying_PC270787_1200x728

Crisis Communication in Brief – 2020

Crisis management and communication used to affect only certain industries such as petrochemicals and pharmaceuticals. But increasingly, with cybersecurity breaches and disease outbreaks, every organization needs to understand, communicate and manage crises well, just as pilots use CRM (crew resource management) to prevent and mitigate crises.

flying on a jet plane, passenger, flight, global citizen

Are you feeling let down by your media monitoring service?

These days, top and middle management crave, yes, crave for data and reports. For publicists, the measure of their success seems to be drilled down to reports – the prettier, the thicker, the better.

boeing 737ng flight deck - courage, precision, leadership

Best Practices of Crisis Management And Communication in 2018

Crises are plaguing many organizations today, from governments, corporations, institutions, non-profits, smaller entities, and even individuals.

Leadership Secrets at 30,000 Feet training programs

You want to be a real leader? Simulate everything until you master all

One of the hallmarks of leadership is to have immersive experiences that you can relate to personally, and then nuancing them to help develop your own people working with you. However, short of being hands-on on every single task, what are some of the options for gaining such experiences, especially for an emerging leader, a leader in training, or even a leader already entrenched in the field but placed in even more challenging environments?

computer keyboard

Digital marketing? It is just the baseline now

Digital is no longer the shining new toy in marketing. It has been around long enough. According to the Ambition Q3 2017 figures, there is a big demand for digital marketing expertise. This shows a maturing industry where digital marketing is creeping downwards, to be the new baseline.

Tree's deep roots - business longevity

The Future of PR is the Bottom Line

(Seamus Phan, creative director, contributed this on LinkedIn recently).

I have been on all 3 sides of the public relations equation, as a client, as a journalist, and as an agency practitioner. And having been in the industry since the 1980s, I have seen my fair share of the evolution of the communications field.

Page 1 of 2

Powered by WordPress & Theme by Anders Norén