We are constantly experimenting with the latest technologies, especially if they relate to communication. One of the tools we have experimented with is Google’s NotebookLM. Although it is more of a self-paced learning tool that behaves like an AI RAG bot, it is also great at taking our content and information sources and converting them into an engaging virtual conversation between virtual hosts. Even though it’s still in the experimental stage and not yet ready for commercial use, it’s quite intriguing. Here are some samples for your listening.
Media Coaching (or “media training”)
Briefly introduce McGallen & Bolden, an award-winning Singapore-based strategy, marketing, and public relations agency with over 30 years of experience, specializing in the Asia Pacific region. They offer a range of services, including digital marketing, media coaching, crisis communication, and brand building, catering to diverse sectors like technology, healthcare, and industrial automation. The sources also highlight Dr. Seamus Phan, a C-suite strategist, technologist, and author with extensive experience in areas such as cybersecurity and leadership, emphasizing his role in guiding clients through media interactions and crises. The “Media Coaching Primer” specifically details their media training program, outlining the importance of understanding the media landscape, preparing for interviews, and managing public perception. Overall, the documents showcase a comprehensive approach to strategic communication and brand management, particularly within the complex and diverse APAC market.
Crisis Communications
Briefly outline the comprehensive services offered by McGallen & Bolden, a Singapore-based agency specializing in strategy, marketing, and public relations across the Asia-Pacific region, with over three decades of experience. The information highlights their expertise in crisis communication, emphasizing a proactive approach inspired by aviation’s Crew Resource Management (CRM) for handling unpredictable situations, particularly in cybersecurity and data breaches. Additionally, the content introduces Dr. Seamus Phan, a key figure at the agency, detailing his extensive background as a strategist, technologist, publicist, and author who provides C-suite executives with guidance on leadership, digital marketing, and crisis management. The information shows a strong emphasis on creating brands, generating leads, and managing reputations across different industries, backed by a solid understanding of the local market and changing technologies like AI.
Strategy for winners
We provide a concise overview of various viewpoints on strategy, leadership, and conflict. Sun Tzu’s “Art of War” explores ancient Chinese military philosophy, emphasizing tactical foresight, adaptability, and the importance of internal discipline alongside external engagement. Machiavelli’s “The Prince” presents Renaissance political treatises, focusing on how rulers acquire and maintain power through a blend of virtue, cunning, and decisive action, often prioritizing practical outcomes over moral considerations. Finally, “The Book of Five Rings” by Miyamoto Musashi outlines Japanese martial arts principles, extending the concept of strategy beyond combat to various aspects of life, advocating for a holistic understanding of timing, perception, and self-mastery. Together, these sources reveal both universal and culturally specific approaches to navigating challenging circumstances and achieving objectives.
Small Business and “GLOCAL” Leadership
We examine McGallen & Bolden, a renowned Singapore-based strategy, marketing, and public relations agency, emphasizing its expertise in technology, healthcare, and industrial automation throughout the Asia-Pacific region. The firm offers comprehensive strategic support for businesses navigating complex global and regional markets through becoming “GLOCAL”, and adopting AI, supply chain transformation, and simplification of business processes and products.
Public Relations (PR) Success in Asia Pacific
McGallen & Bolden is a Singapore-based agency that specializes in strategy, marketing, and public relations throughout the Asia-Pacific region. They focus on helping businesses, particularly in the technology, healthcare, and industrial sectors, gain brand recognition and generate leads. The agency provides a range of services, including digital marketing, crisis communication, media coaching, and content creation, leveraging over 30 years of experience and an understanding of the local markets. They emphasize their ability to deliver big agency results at boutique firm fees, serving a diverse international client base.
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Dr Seamus Phan – Global C-suite Publicist & Strategist (Biochemist, Cybersecurity & Webdev pioneer, Author, Journalist) with 37 years of professional field experience.
