The 5 Cs of speechwriting for the C-suite

Every time your C-suite executives step on stage at a media conference or event to speak, the likelihood is that their speeches are written by some other people. So, what would make a good speech,…

Engage your PR at the C-suite level

Public relations or communications are sometimes still managed by marketing departments, which is now quite dated. Traditionally, marketing encompassed advertising, marketing research, events, sales (maybe), and sometimes public relations. Dr. PhanDr Seamus Phan – Global…

Reengineering a company – the 4 essentials

What happens when a business needs to change, drastically? What then, are the ways to deal with making such a change? Dr. PhanDr Seamus Phan – Global C-suite Publicist & Strategist (Biochemist, Cybersecurity & Webdev…