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Category: Briefly

Snippets and brief news and comments.

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Briefly: FEO before SEO – Website optimization for profit

Every digital marketer will talk about SEO (search engine optimization). But having consulted since the start of the commercial Internet in 1996 till now, one of the worst problems and often neglected has been OPTIMIZATION, specifically FEO (front-end optimization).

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Briefly: Leadership from 4 Asian airlines turning a profit in Q2 2020

Imagine, in the deep of COVID-19 season, where almost every airline is languishing or even facing closure, including stalwarts, there are a few which actually turned a profit.

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Briefly: Exemplary customer service from a tiny watch repair shop

What is customer service to you? Just friendliness and courtesy? It is much more than that. A neighborhood small watch repair shop showed great customer service splendidly.

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Briefly: Leadership – customer service and warmth

The smallest things may mean the most to people, if you know how. It may be snippets of applied technology, or it may just be an honest and sincere smile.

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Briefly: Leaders lead by contrarian courage despite adversity

Skechers has gone against the flow and tide, and opened MORE retail outlets in Singapore (source), despite all the onerous, excessive and unproductive regulatory COVID19 measures. Why? Simple.

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