Award-winning Marketing & B2B/B2C PR Agency in Singapore/Asia

Tag: profit

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Briefly: Leadership from 4 Asian airlines turning a profit in Q2 2020

Imagine, in the deep of COVID-19 season, where almost every airline is languishing or even facing closure, including stalwarts, there are a few which actually turned a profit.

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Briefly: Exemplary customer service from a tiny watch repair shop

What is customer service to you? Just friendliness and courtesy? It is much more than that. A neighborhood small watch repair shop showed great customer service splendidly.

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Briefly: Leadership – customer service and warmth

The smallest things may mean the most to people, if you know how. It may be snippets of applied technology, or it may just be an honest and sincere smile.

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Briefly: Leaders lead by contrarian courage despite adversity

Skechers has gone against the flow and tide, and opened MORE retail outlets in Singapore (source), despite all the onerous, excessive and unproductive regulatory COVID19 measures. Why? Simple.

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Getting a marketing lead? Hire right!

In my 30-odd years of professional life, I have found that there are gems who bring value to the business, and there are riffraff who bring mere entertainment, or worse, cause problems for busineses.

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Foolish “leaders”, Smart leaders, or Wise leaders? You decide.

It is often both sad and laughable when I read in the media about restructuring of ailing companies, that the one and only strategy these “leaders” execute, is to fire people and cut costs.

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