Call me old-fashioned, but I still meander through the city malls here, usually to purge the cache in my brains, to be ready for the next wave of work that demands creativity. Yet, when I traverse through many of these malls, it is common to see white boarded walls in what used to be vibrant retail shops. There seems more and more white walled up spaces than there are active retail shops these days, and it is worrying. It reminds me of many years ago when I was in Melbourne, and there are streets of vacant shops, and plenty of “for lease” signs everywhere. We are now facing that here.
Tag: leadership Page 2 of 3
This is an almost pocket-sized book, and is a quick and easy read. Bobette Buster is a renowned storytelling consultant and lecturer, and shares her personal perspectives into storytelling.
The media is not a pretty place. Whether we read, hear or see something in the media, invariably some gloom and doom news await us, ranging from wars, natural disasters, sanctions, and general shaky or volatile business climates.
Times are bad. And in bad times, marketers do two things, spend more, or spend less. The wise spend more in bad times. Why?
The PR industry is facing an upheaval, primarily due to the decline of mainstream media, where traditional media channels such as newspapers, magazines, and broadcast stations are facing dwindling subscribers in this side of the world. To counter the decline, some media has adopted a “gated content” philosophy, while consolidation continues to happen.
It is often both sad and laughable when I read in the media about restructuring of ailing companies, that the one and only strategy these “leaders” execute, is to fire people and cut costs.