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Tag: knowledge management

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I need a cartridge, not a new printer

What happens when your frontline employees are completely ignorant of your products, and are only capable of sprouting nonsense? What do you do as a business owner?

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Spokesperson culture

Research prompted by rising corporate governance issues has found that information conveyed by corporate CEOs ranked the lowest in credibility, far less than that of colleagues, friends and family. It was found that academics ranked much higher in information credibility above that of CEOs.

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