Imagine, in the deep of COVID-19 season, where almost every airline is languishing or even facing closure, including stalwarts, there are a few which actually turned a profit.
Tag: crisis Page 1 of 2
Crisis management and communication used to affect only certain industries such as petrochemicals and pharmaceuticals. But increasingly, with cybersecurity breaches and disease outbreaks, every organization needs to understand, communicate and manage crises well, just as pilots use CRM (crew resource management) to prevent and mitigate crises.
A crisis like COVID-19 is like no other. Unlike the Global financial crisis in 2008 or the SARS crisis earlier, this COVID-19 has literally killed entire industries that were previously thought to be invincible, like aviation. From expecting a shortfall of over 200,000 pilots needed for the next few years and an abundant order of jets from leading jet makers like Boeing and Airbus, suddenly planes and crew are all grounded, worldwide!
In the Guardian, it was reported that the Hong Kong government failed to secure a PR agency in its tender, with 4 PR agencies immediately declining, and 4 declining later on. These were all large or global PR agencies.
Crises are plaguing many organizations today, from governments, corporations, institutions, non-profits, smaller entities, and even individuals.