Leading Marketing & PR Agency

Tag: crisis management Page 1 of 2

crisis management and communication

PR & Crisis 101 – 6 Tips on Handling Difficult Questions

Now and then, as an official spokesperson, you may need to answer a tough question a journalist asks. You may even take offense at the manner of the question or its substance. But it is impolite and improper as a spokesperson to lambast the journalist, or dismiss questions as if you are above them.

flying on a jet plane, passenger, flight, global citizen

Theoretical Physics and the art of crisis management

When folks think of theoretical physics, some may imagine a bunch of nerds/geeks in the light of Big Bang Theory (the TV series that ran for an amazing 12 seasons). Yes, physics, to many, may just be something esoteric scientists are stretched out in a room drawing figures and charts on a whiteboard for days on end.

plane flying PC

Crisis Communication in Brief – 2020

Crisis management and communication used to affect only certain industries such as petrochemicals and pharmaceuticals. But increasingly, with cybersecurity breaches and disease outbreaks, every organization needs to understand, communicate and manage crises well, just as pilots use CRM (crew resource management) to prevent and mitigate crises.

plane flying PC

4 Critical Tips for Marketers in 2020 facing a deep decline of the “influencer” industry

Before the COVID-19 saga started, even in the early part of 2020, the so-called "influencer" arena is abuzz with luxury, travel, enjoyment, and lifestyle. Then the global lockdown and shutdown began, and the whole notion of "influencers" changed.

Soaring above in a hot air balloon

Running the marathon against the COVID-19 crisis

COVID-19 has begun to look more like COVID-20, as it dominates and fuels much of the conversations on the mainstream media and social media as well. To you and I, leaders and business owners alike, this situation is unpleasant and leaves many unknowns. But some things are certain.

flying on a jet plane, passenger, flight, global citizen

Should you only hunt for a PR agency when a crisis hits you?

In the Guardian, it was reported that the Hong Kong government failed to secure a PR agency in its tender, with 4 PR agencies immediately declining, and 4 declining later on. These were all large or global PR agencies.

Page 1 of 2

Powered by WordPress & Theme by Anders Norén