McGallen and Bolden Asia

Award-winning Digital Marketing & PR Agency in Singapore/Asia

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Real-life stories and good storytelling

Real life is complex, and very little reality resembles what we read in fairytales or children’s books. Our storytelling should be authentic, realistic, and necessarily congruent with the complexities of life.

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

Japanese temple grounds

Skill and talent trumps mere service

The recent episode on Mad Men rang true in the world of communication and much more, that having skills and talents, developing them for the long haul, are much more important than social skills.

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

computer keyboard

Get coding, before obsolescence bites you

The break-neck speed of acquisitions today rival the heydays of the dotcom era, before the dotcom era crashed. While we dance with many social and mobile media technologies, we must also be prepared for the inevitable.

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

exit sign

What NOT to expect with a PR agency

Some companies hop from one PR agency to another PR agency, blaming one after another about the lackluster PR. However, it is important to understand what PR is and is not, and what PR agencies actually do.

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

coffee

3 tips to avoid spectacular event failures

What happens when a bunch of people run amok doing nothing really, and yet fuss over microscopic things that lend no value to a successful event, but hamper its success? What to do to ensure a successful event instead?

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

videography

Your brand is all about consumer confidence

Your brand’s reputation is not about the bells and whistles of your products and associated technologies, or the glitzy marketing campaigns. It is much simpler.

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Dr Seamus Phan is the Head of Content and CTO at McGallen & Bolden. He is an expert in branding, marketing, leadership training, crisis management, and strategy. This article may appear concurrently on his blog. Connect on LinkedIn. ©1984-2019 Seamus Phan et al. All rights reserved.

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