Times are bad. And in bad times, marketers do two things, spend more, or spend less. The wise spend more in bad times. Why?
Tag: branding Page 2 of 3
Timeliness is not only a virtue, but a slice of the many factors that make up a brand, whether a personal or a corporate brand.
Is strategic and tactical myopia crippling your brand and eroding its marketshare and mindshare? Why is making a cake similar to great branding?