McGallen and Bolden Asia

Award-winning Public Relations & Digital Marketing

Tag: advertising

computer keyboard

Journalism – truth, not flashy gadgets

We are constantly bombarded with information, but we discern what we perceive. What then, is journalism? What is advertising? What is an opinion?

Read More

tea cup

Why Public Relations (PR)

Advertising as a marketing vehicle has seen a steady decline through the years, with margins eroded by drastic price-cutting from media owners such as newspapers, TV, radio stations, and especially online media. The reasons are simple – the advertisers have decreasing performance, profit deficits, heavy debt, near bankruptcies, and the last thing on their minds would be to spend more money in advertising.

Read More

Page 2 of 2

Copyright©1991-2019 McGallen.com. All rights reserved.