Here are blog articles written by our creative lead Seamus Phan. This is not an exhaustive list and some past articles have been archived offline.

direct communication

Speak directly and simply for impact – avoid double negatives

All too often, we slip into communication, in writing or in speaking, that do not communicate as directly a meaning ...
man wearing fencing safety gear set

6 job hunting tips from a field veteran

I saw a post online by an executive, advising career upstarts NOT to only apply for jobs that they qualify ...
crisis management and communication

PR & Crisis 101 – 6 Tips on Handling Difficult Questions

Now and then, as an official spokesperson, you may need to answer a tough question a journalist asks. You may ...
flying on a jet plane, passenger, flight, global citizen

Theoretical Physics and the art of crisis management

When folks think of theoretical physics, some may imagine a bunch of nerds/geeks in the light of Big Bang Theory ...
Tree'sdeeproots businesslongevity

Future of PR in the 21st Century is the Bottom Line

Amended with new chart and media measurement (January 2021). I have been on all 3 sides of the public relations equation, ...
Mobilephone makeyourbusinessmobile

Battle of Thermopylae and 7 productivity tips

Added Slideshare (January 2021)! Remember King Leonidas and his 300 brave Spartans? We too, hope to rally employee productivity, in ...
modern smartphone on the palm

3 Litmus Tests for a Profitable Website (includes Slideshare!)

Added January 2021 - Slideshare version of this post! If you are a CXO, the most important things that occupy ...
in flight at 35,000 feet

Adieu 2020, Welcome 2021

As we approach the end of possibly the most dreadful year ever, let us keep strong, stay close to loved ...
samurai and sword

Hammers, Swords & Computers – they are just tools, not gods

I find it amusing, as a computer scientist and cybersecurity practitioner, that many, nerds and non-nerds, are enamored by all ...