Here are blog articles written by our creative lead Seamus Phan. This is not an exhaustive list and some past articles have been archived offline.

Future of PR in the 21st Century is the Bottom Line
Amended with new chart and media measurement (January 2021). I have been on all 3 sides of the public relations equation, ...

Battle of Thermopylae and 7 productivity tips
Added Slideshare (January 2021)! Remember King Leonidas and his 300 brave Spartans? We too, hope to rally employee productivity, in ...

3 Litmus Tests for a Profitable Website (includes Slideshare!)
Added January 2021 - Slideshare version of this post! If you are a CXO, the most important things that occupy ...

Adieu 2020, Welcome 2021
As we approach the end of possibly the most dreadful year ever, let us keep strong, stay close to loved ...

Hammers, Swords & Computers – they are just tools, not gods
I find it amusing, as a computer scientist and cybersecurity practitioner, that many, nerds and non-nerds, are enamored by all ...

Website Design, Elegance and Form – Lessons from WordPress
When Gutenberg was introduced on WordPress in 2017, users disliked it. Its block-based approach to content creation and editing was ...

Briefly: FEO before SEO – Website optimization for profit
Every digital marketer will talk about SEO (search engine optimization). But having consulted since the start of the commercial Internet ...

Briefly: Leadership from 4 Asian airlines turning a profit in Q2 2020
Imagine, in the deep of COVID-19 season, where almost every airline is languishing or even facing closure, including stalwarts, there ...

Briefly: Exemplary customer service from a tiny watch repair shop
What is customer service to you? Just friendliness and courtesy? It is much more than that. A neighborhood small watch ...